ROI & Optimizing Ad Performance

 I have learned how to pay more attention to the results keywords and ad groups produce. I have learned for sure that general words are not that effective at all, They may end up costing a lot of money but they may not produce the expected results. I really had a hard time finding some keywords on my campaign but I also discovered since the campaign was not running there is no way for sure to know which are good or which are not good but by learning what is the best way to do it. This experience is going to help me to make it work better eventually. I also have to take into consideration that I am working on a website that is promoting other products and that I am working for commissions. The experience is also teaching me how to work with all the elements that are online which are a whole new world. I also learned the treatment trends and technology treats the regions and countries it has its advantages and disadvantages. If it is about promoting products from amazon produced in the USA, I have to translate and invest. Then I have to learn about my own business, I am not selling probably a product, and My business is not the product in itself but the creation of traffic and content. Then I have to focus on how goods produced in the USA or in an English Speaking Country can be promoted among people who speak a different language. There is a wide of possible ways.